Conceptual Design

Conceptual design is a framework for establishing the underlying idea behind a design and a plan for how it will be expressed visually.

Conceptualization in interior design is the creative process of developing a clear and cohesive concept or vision for a space before beginning the actual design work. It is a critical step that sets the tone, style, and direction for the entire interior design project.

Once the conceptualization phase is complete and the client approves the design concept, the interior designer can move on to the detailed design, procurement, and implementation stages, turning the conceptual vision into a functional and aesthetically pleasing interior space.